Business

Seven places to find Kansas City Chiefs merch (and recreate Taylor Swift’s looks)

Owners of Kansas City’s The Westside Storey say the sweatshirt Taylor Swift wore to a game this season apparently came from their shop.
Owners of Kansas City’s The Westside Storey say the sweatshirt Taylor Swift wore to a game this season apparently came from their shop. tljungblad@kcstar.com

Sweet, sweet victory.

With the AFC Championship in the rearview mirror, Chiefs Kingdom is praying for Mahomes’ magic to bring Kansas City its fourth Lombardi trophy.

But what to wear? The tired jersey that’s been sitting in the back of your closet for a decade simply won’t do for the Super Bowl. (Unless it’s a good luck charm. Then you should probably wear it.)

To refresh your game day wardrobe, we’ve rounded up a few local shops that offer Chiefs apparel beyond your typical T-shirt or hoodie (we still love you, Rally House and Dick’s Sporting Goods). Some of the offerings are even Taylor Swift-approved.

Charlie Hustle is selling shirts to celebrate the Chiefs’ Super Bowl game in Las Vegas.
Charlie Hustle is selling shirts to celebrate the Chiefs’ Super Bowl game in Las Vegas. Screen grab

Charlie Hustle

4747 Broadway Blvd.

This local shop sells tees, sweatshirts, caps and more from its Country Club Plaza location. The brand just released a “Showtime in Las Vegas” Chiefs shirt for $36 ahead of the Super Bowl. You can buy its designs in-store or order online at charliehustle.com.

Charlie Hustle’s Country Club Plaza store sells Kansas City Chiefs gear and more.
Charlie Hustle’s Country Club Plaza store sells Kansas City Chiefs gear and more. Jill Toyoshiba The Kansas City Star

EB & Co.

306 W. 47th St. and 326 W. 63rd St.

Taylor Swift loves this jewelry store. No, really. She was spotted wearing a ring with boyfriend Travis Kelce’s jersey number, 87, from EB & Co. after Sunday’s AFC Championship win. (You can pre-order that ring for $14.) Owner Emily Bordner has two locations in Kansas City, plus her designs are sold at Lenexa’s Made in KC store and online at ebandcompany.com.

Taylor Swift sent fans clamoring for this Travis Kelce ring sold by EB and Co. in Kansas City when she wore it to the AFC Championship Game Sunday in Baltimore. The store posted this photograph of the singer hugging boyfriend Travis Kelce on its Instagram.
Taylor Swift sent fans clamoring for this Travis Kelce ring sold by EB and Co. in Kansas City when she wore it to the AFC Championship Game Sunday in Baltimore. The store posted this photograph of the singer hugging boyfriend Travis Kelce on its Instagram. Instagram screengrab/EB and Co.

Sandlot Goods

11530 Ash St. in Leawood

Need a new Chiefs hat before the game? How about an “I’m just here for Taylor” sweatshirt? Sandlot Goods has you covered from its store in Leawood or online at sandlotgoods.com.

Sandlot Goods began selling “I’m just here for Taylor” shirts after Swift attended her first Chiefs game.
Sandlot Goods began selling “I’m just here for Taylor” shirts after Swift attended her first Chiefs game. Sandlot Goods

Westside Storey

1701 Summit St.

Here’s another pick from Swift’s closet. Owner Chris Harrington was shocked when he saw the singer wearing a rare, vintage Chiefs sweatshirt his team had sent her in October. You, too, can find a collectible sweatshirt via Harrington’s Westside store or online at thewestsidestorey.com.

Chris Harrington, the owner of The Westside Storey, believes he sold a vintage ’90s sweatshirt to Taylor Swift in October.
Chris Harrington, the owner of The Westside Storey, believes he sold a vintage ’90s sweatshirt to Taylor Swift in October. The Westside Storey

TeaElla

11248 W. 135th St. in Overland Park

This Johnson County women’s boutique sells sweatshirts, jewelry and more. Try a red corduroy jacket for $71, or a pullover for $46. Find your new fit at teaella.com.

Love Letters KC

1919 Industrial Drive in Liberty

This Liberty boutique sells sweatshirts, tees and other game day gear. Plus, it carries Erimish jewelry, the Joplin-based jewelry brand that Taylor Swift wore at a Chiefs game (and at Miracle KC) this fall. Buy a Trav bracelet for $21 at erimish.com.

Erimish sells the “Trav” bracelet on its website for $21.
Erimish sells the “Trav” bracelet on its website for $21. Erimish

Made in KC

Ten locations, headquartered at 325 E. 31st St.

Made in KC’s 10 shops hold a collection of goods from dozens of local makers. Each location offers something slightly different. The Country Club Plaza store, 306 W. 47th St., includes a coffee shop. Its Lenexa spot at 8703 Penrose Lane contains several shuffleboard lanes, so you can shuffle while you shop.

This story was originally published January 29, 2024 at 5:19 PM.

Follow More of Our Reporting on Super Bowl 2024: Chiefs vs. 49ers

Jenna Thompson
The Kansas City Star
Jenna Thompson covers retail news for The Kansas City Star. A native of Lincoln, Nebraska, she previously reported for the Lincoln Journal Star and graduated from the University of Nebraska-Lincoln, where she studied journalism and English.
Get unlimited digital access
#ReadLocal

Try 1 month for $1

CLAIM OFFER