Big 12 Conference poised to distribute record amount of revenue to member schools
The Big 12 will distribute $42.6 million to each of its members for the 2021-22 school year.
The amount is a record. Revenue comes from primarily from television contracts, postseason football and basketball and championship games.
But how will things change once Texas and Oklahoma leave for the SEC? Big 12 commissioner Bob Bowlsby has said the two schools are worth about half of the league’s TV value.
The Sooners and Longhorns could remain in the conference through the end of the Big 12’s current TV deals with ESPN and Fox at the 2024-25 school year.
That would make the Big 12 a 14-team league for two years, beginning in 2023-24 with the addition of BYU, Houston, Central Florida and Cincinnati.
“You don’t just move on without any impact of losing an Oklahoma and Texas,” Bowlsby said Thursday during the league’s annual spring business meetings in Irving, Texas. “But I think we’ve done exceedingly well with our four new members.”
The conference’s previous two years of distributions to member schools were hurt by the pandemic. Last year, schools received $34.5 million; in 2020, that figure was $37.7 million. Big 12 distribution figures don’t include third-tier media right that are controlled by the schools