You may have seen his work on HGTV. Now he’s opening a store on KC’s Plaza
Replacing the now-closed Moosejaw on the Country Club Plaza is a Kansas City home goods store fit for HGTV.
Several of Steve Rogers’ pieces have, in fact, been featured on the hit show “Fixer Upper,” which ran on the network from 2013 to 2018. Rogers said he’s been supplying antique decor and furniture to home renovation celebrities Chip and Joanna Gaines for about 10 years.
“(Joanna) would buy from me things that they would put in their shows,” he said. “And everyone would be like, ‘That was cool. Where did you get that?’”
Soon, Kansas Citians will be able to purchase pieces directly from Rogers. He’ll be launching retail spot Prize Home + Garden on the Plaza at 439 W. 47th St. sometime this month.
As for the store’s offerings, Rogers said they don’t fit neatly into one category. He travels overseas and around the U.S. to buy pieces from all time periods, all around the world.
“I buy what’s really, really beautiful, and customers trust me for my eye,” he said.
Rogers has made a lot of his business selling to other interior designers besides Gaines, like Amber Lewis (or @amberinteriors on Instagram), Leanne Ford and Kelly Wearstler.
At one time, he had a presence in the West Bottoms during First Fridays — though he moved on after realizing its bargain, thrifty feel was different from his.
Rogers’ other retail store is in Round Top, Texas.
The price range is mid to high, but Rogers’ pieces are one-of-a-kind antiques rather than mass-produced.
When Prize Home + Garden opens, its hours will be 10 a.m. to 6 p.m. Mondays through Saturdays and noon to 5 p.m. Sundays.
Rogers said he felt confident in the Plaza’s new owners, which took over the shopping center last year.
“They’re very respectful of the tenants they want to bring,” he said. “They want the streets to be safe and walkable.”
Hailing from Dallas, Gillon Property Group has promised to improve the district to the tune of $1.5 billion. Their vision includes bringing in new tenants and hundreds of apartments. It could also include asking for tax incentives and building taller buildings.
Other tenants that have recently announced their plans to opens in the district includes soccer-centric store The Current Shop and Vertice Italian.