Three Kansas State Wildcats land NIL partnership with Freddy’s restaurant chain
AI-generated summary reviewed by our newsroom.
- Three Kansas State athletes secured an NIL deal with Freddy’s restaurant chain.
- Players will promote favorite menu items across Freddy’s website and social media.
- Freddy’s expands college athlete partnerships, including deals at multiple schools.
Where do Dylan Edwards and Avery Johnson go to eat when the pair of prominent Kansas State football players are in the mood for a tasty hamburger and ice cream?
As of this week, their answer appears to be Freddy’s Frozen Custard & Steakburgers.
Edwards and Johnson, along with K-State soccer player Anna Pagano, announced on Tuesday that they have signed an NIL partnership with the Wichita-based restaurant chain.
All three K-State athletes will share their favorite menu items on social media and the Freddy’s website this year.
They join a growing group of college athletes who have partnered with Freddy’s this season from schools such as Arizona State, Oklahoma and Texas.
Johnson is the starting quarterback for K-State. The junior from Wichita has already thrown for 591 yards and five touchdowns this season. Edwards is the team’s starting running back. He has been sidelined with an ankle injury early on this season, but he had several bright moments last year. Pagano is a junior midfielder for the Wildcats who grew up in St. Louis.
This type of NIL deal is nothing new for Johnson.
He has previously announced NIL deals with Salina car dealership Long McArthur, CVS Pharmacy and WTC Fiber to go along with his personalized strawberry lemonade drink, which can be found at grocery stores across the Sunflower State.
His most famous NIL deal allowed him to drive a lavender Corvette Stingray for a year, before he traded it in for a black Mercedes AMG GT.
This story was originally published September 2, 2025 at 2:47 PM with the headline "Three Kansas State Wildcats land NIL partnership with Freddy’s restaurant chain."