It's not every day you see the president of a university wearing fetish footwear.
That day came on Wednesday in Missouri, and you could say things got a little kinky.
Missouri State University president Clif Smart, a known good sport, posed in the iconic, thigh-high, high-heeled red shoes from the Broadway musical, "Kinky Boots."
No need to call the tabloids. The photo promoted the touring version of the Broadway musical coming to the Springfield campus March 20-22.
The school posted the photo on its Twitter account, where the picture is closing in on 2,000 likes — nearly one for every eyelet on those sexy platform shoes.
The stage musical "Kinky Boots," with songs written by Cyndi Lauper, tells the story of how a flamboyant drag queen named Lola helps the owner of a dying British shoe factory turn things around by producing a new line of stiletto-heeled, kinky footwear.
Smart verified that he posed under his own volition with a tweet that read: "Important to have fun at work. I still mostly love my job."
There is ample evidence that the university president practices the "fun at work" philosophy that he preaches, for this is not the first time he has donned a costume to promote the school's cultural events.
To announce a KISS concert on campus that same year, Smart and JQH Arena executive director Keith Boaz wore KISS wigs and make-up. Rock on.
This week The Springfield News-Leader reached out to Hammons Hall to find out whether Smart's virtuoso turn in kinky boots has boosted ticket sales.
If nothing else, people got a kick out of it, posting laughing-face emojis on the school's tweet.
One thing begs to be noted, however. We didn't see Smart walk in those boots described as "two-and-a-half feet of irresistible, tubular sex."
But somewhere out there former "American Idol" winner and Kansas City native David Cook is getting his ankles into shape for the job.
Cook will get strapped into the boots, too, when he makes his Broadway debut as Charlie Price, the shoe factory owner, in a limited engagement of "Kinky Boots" from April 3 to May 5, according to Broadway.com.
Break a leg?