Hair’s the thing, sports fans. There’s a new do in town, and it belongs to new Royals pitcher Johnny Cueto.
In his inaugural outing with the team on Monday, on-the-ball Royals fans paid homage to Cueto’s trademark long locks by wearing fake dreadlocks to the game. Even Sluggerrr got in on the act, whippin’ around the K in a wig.
Fans could not stop tweeting about his hair. And a new Twitter account popped up at JohnnyCuetoHair.
Cueto’s glorious crown is, well, award-winning. USA Today’s For the Win sports blog placed him on its 2014 MLB All-Great-Hair Team.
“Cueto’s wild hair belies his excellent control,” noted the blog. “The longtime ace of the All-Great-Hair team (also) leads the NL in ERA despite pitching half his games at Great American Ballpark. That has nothing to do with his hair though, unless batters find it distracting or something.”
Royals fans are already eager to learn more about this new head of hair in town.
In a conversation with the Cincinnati Enquirer last year, Cueto revealed that it takes him more than two hours to wash his hair.
The newspaper reporter pointed out it takes him almost as long to care for his hair as it does to win a game.
But Cueto pointed out that “pitching is harder. There are nine hitters and one head of hair.”
Cueto loves his hair long, he told his then-teammate, Reds catcher and former Royal Brayan Pena, in a dugout interview last fall.
“I really like my long hair. It feels good having it long like this,” Cueto said.
“At times I’ve thought about cutting it, but my kids tell me no, that they like it ... as well as the ladies and my mom. And so I will leave it until I don’t like it. Then I will cut it.”
Pena jokingly asked him if he would shave his head for $5,000.
“I wouldn’t do it,” Cueto said. “I’m still too young for me to want to cut my hair.”
All that hair. All that attention. Some folks see a new Royals marketing opportunity in the making.
“Sluggerrr’s hair extensions also could be a precursor to the team’s promotions department giving away dreadlocks to fans down the stretch,” opined CBS Sports. “Hey, it would beat towels again.”