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We tried Travis & Jason’s Kelce Mix cereal. Here’s what we thought of the concoction

Inside Look is a Star series that takes our readers behind the scenes of some of the most well-known and not-so-well-known places and events in Kansas City. Have a suggestion for a future story? Email our journalists at InsideLook@kcstar.com.

Travis Kelce is everywhere these days. On the gridiron, on and off-stage with his girlfriend Taylor Swift, and in TV shows, commercials and popular podcasts.

The Chiefs’ legendary tight end has also been busy repping a growing roster of food and drink brands. He’s even invested in some of them.

This fall, General Mills debuted its Kelce Mix Cereal—a sugary blend of Cinnamon Toast Crunch, Reese’s Puffs and Lucky Charms.

According to press materials, the brothers Kelce spent considerable time and effort choosing the right proportions of each to create a tasty new breakfast option.

A panel of volunteers from The Star’s staff sat down with a bowl of Kelce Mix and offered their honest opinions about it. Their responses ranged from “better than I thought it would be,” to “it stays crunchy in the milk,” to “I feel like I should watch some cartoons.”

Learn more about how our tasters responded to Kelce Mix and look for more reviews of the food and drinks Travis Kelce is pitching in our video series “Eat, Drink, Kelce.”

Having trouble seeing the video? Watch it here.

This story was originally published November 11, 2024 at 5:00 AM.

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