Cityscape

Fashion truck makes a seasonal stop on the Country Club Plaza

Jeweled Gypsy, which has operated out of a truck, has opened a pop-up for the holidays, a brick-and-mortar store at 320 Ward Parkway on the Plaza. Janet Schmutzler (pictured) co-owns the business with her future daughter-in-law Kristi Sargent. One of their new lines is pictured in the foreground.
Jeweled Gypsy, which has operated out of a truck, has opened a pop-up for the holidays, a brick-and-mortar store at 320 Ward Parkway on the Plaza. Janet Schmutzler (pictured) co-owns the business with her future daughter-in-law Kristi Sargent. One of their new lines is pictured in the foreground. jtoyoshiba@kcstar.com

The Jeweled Gypsy, a fashion accessories shop in a 1987 Chevy step van, is once again settling down a bit for the season.

Owners Kristi Sargent and her future mother-in-law, Janet Schmutzler, rolled out the renovated truck in spring 2015. Sargent has a degree in fashion design and marketing from Kansas State University. Schmutzler is a retired kindergarten teacher.

Their truck didn’t take the investment of a brick-and-mortar store and they could set their own hours. They park the truck at First Friday events, and at homes for private parties and personal appointments. They also often stop in Westport on Saturdays.

In late 2015, they set up their first brick-and-mortar pop-up in Overland Park’s Oak Park Mall for two months. But this year they wanted to try another market to further promote the brand, so they signed a five-month lease for a 2,000-square-foot space at 320 Ward Parkway on the Country Club Plaza.

It features local and up-and-coming designers. Prices range from $15 for earrings by a local designer to $300 handbags from Bali. The owners also have some of their own designs such as the Kansas City Skyline necklace and Kansas City-themed T-shirts and sweatshirts.

The Jeweled Gypsy had a soft opening Wednesday and sales have already exceeded expectations. During its grand opening Saturday, items will be 15 percent off from 10 a.m. to 7 p.m.

“Quite a few people who follow us on social media have come in,” Sargent said. “We have several lines that aren’t carried in Kansas City but our local lines always sell.”

Joyce Smith: 816-234-4692, @JoyceKC

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