It has now been four years since Farmers National Company entered the Kansas City market place. In that time they have established a new standard for the marketing and support of client buying or selling rural property.
The clearest difference for buyers is after support sale when purchasing farms, or country property. Local broker Bill Gaughan explains, “as the worlds largest farm management company Farmers National Company believes that closing day is just the beginning of a successful relationship between the company and their clients. “
Farmers National Company can manage the property for the client in multiple ways to insure satisfaction with their purchase. Farmers National can manage the farm for them to include finding farmers to rent the land, make sure it’s well taken care of, market the grain and much more. But it doesn’t just end with farming.
Farmers National Company has divisions that can manage hunting leases, mineral leases, timber resources, and offers consultation services. And even if you don’t want to sell the farm Farmers National Company offers appraisal services.
“We joined Farmers National Company because no one markets rural property like they do.” Said local Farmers National Company broker Bill Gaughan . Farmers National Company has set a new standard when it comes to marketing rural property, and it makes no difference whether they are representing buyers or sellers. The Kansas City market has seen that difference as business has exploded since Farmers National Company entered the market.
Perhaps Farmers National Company is of most value representing buyers who are making their first investment in country property. For people new to living in the country they may be faced with issues they had not thought about, and which most real estate agents don’t usually deal with.
Items such as septic systems, easements, building in the country, rural zoning issues, hunting rights, pond building, mineral leases, and more are all items Farmers National Company agents deal with daily. “It is always sad to see someone disappointed with their country property because they were surprised over an issue that an experienced rural agent would have known about”, said Gaughan. “We really like working with buyers moving to the country, and can usually save them both dollars and heartache.”
For sellers, Farmers National Company has more than lived up to its reputation as a powerhouse when it comes to marketing rural property.
All forms of advertising are available. Whether it is internet advertising, Facebook, selling properties on international websites to clients from Russia and Hong Kong, or perhaps on the websites of the NY Times, and Wall Street Journal, to classy direct mail pieces, drone videos and more. “The goal is to get the property sold, and it is never one size fits all”, said Gaughan
When assisting sellers marketing a property it’s a challenge for Gaughan and his colleagues at Farmers National Company to adequately convey the beauty of some of their listings. So they take advantage of Farmers National Company’s robust marketing department. “Most real estate marketing departments are devoted to marketing themselves, the marketing department at Farmers National Company is devoted to marketing the properties of our clients,” said Gaughan.
Other examples of how thorough Farmers National Company’s marketing is includes their three local websites devoted to special types of Kansas City area rural property; RuralKC.com is dedicated to country homes and home sites, KCHorse.com is a specialty website for horse properties, and FarmersNationalKC.com has complete listings for Farms and Ranches.
Farmers National is unique in that it is not a franchise system. Any client can be comfortable knowing that the capabilities of the entire company are at their disposal and they are not limited by the resources of a local franchise operator.
“Farmers National Company measures its sales of rural property by the billions”, said Gaughan “and has been in business since 1929. No one can come close to the expertise, experience, and resources of Farmers National Company when it comes to safeguarding the interests of its clients.”
Locally, Farmers National Company real estate can be reached at (913) 837-4665 or by emailing info@FarmersNationalKC.com. For farm, ranch, and hunting properties in the Kansas City market area visit www.FarmersNational.com/KC. For rural and agricultural properties nationwide visit www.FarmersNational.com
Farmers National Company, an employee-owned company, is the nation’s leading agricultural farm and ranch management and agricultural real estate sales company. Additional services include auctions, appraisals, insurance, consultation services, oil and gas management, forest resource management, lake management, FNC Ag Stock, and a national hunting lease service. Visit the Farmers National Company website at www.FarmersNational.com.