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Munday on Monday: Memo to broadcasters

Memo to broadcasters

For all your promotions and blarings

Competing and going through throes,

And hyping that borders on daring

To get me to tune in your shows —

The secret I’ve willingly ceded,

Ensuring with program I’ll stay;

No fancy promotions are needed

To keep me from clicking away —

For nothing that’s sent from your towers

Will capture attention and eyes

Like three little words with the power

Of “Viewer Discretion Advised.”

Don Munday

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