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Purina’s ‘Dear Kitten’ commercial goes viral

Purina’s “Dear Kitten” commercial has gone viral, with more than 7 million views.
Purina’s “Dear Kitten” commercial has gone viral, with more than 7 million views. YouTube

To cat lovers, few things are cuter than their favorite felines. Except, maybe, a clever cat commercial.

Purina’s latest ad, “Dear Kitten,” has cat lovers pawing over the advice an older cat gives a kitten in the house. The commercial has gone viral, with more than 7 million views Tuesday.

“Dear kitten,” the ad begins, “since I have hissed at you the customary 437 times, it is now my duty as head of the household to begrudgingly welcome you.”

“I should also point out, on special occasions they will leave the underwear drawer open to signal their appreciation of me,” the cat says. “Just to be clear, it’s my spot.”

The older, wiser cat also warns the kitten of the dry food, the “vahkoom” and a “little red dot.”

“Whoever wrote this knows their cats,” one fan commented.

“I laughed, I cried, I wanted to run to the shelter and adopt,” another said. “The single best commercial I can remember.”

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