Love is apparently the most popular thing on Instagram.
According to People.com, newlyweds Kim Kardashian and Kanye West have just set the record for the most-liked image on Instagram, the social photo app with those cool filters.
The image has all the elements of the classic celebrity romance: the first kiss as a married couple; bride and groom clad in Givenchy; a shaft of soft sunlight streaming through a wall of white flowers. The ever social media-savvy Kim Kardashian West (she changed her name at least on her Twitter and Instagram accounts) shared the photo on Instagram Tuesday; it now has nearly 2 million likes. Perhaps that’s why she and Kanye reportedly had wedding guests sign confidentiality agreements and turn over their phones.
So who held the Instagram record before Kimye?
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Why Justin Bieber, of course.
At 1.8 million likes, the artsy/grainy photo shows the pop star being hugged by his ex-girlfriend (we think, definitely, now) Selena Gomez with the caption, “Love the way you look at me.”
There’s no correlation, then, between the popularity of a photo of love and whether or not the love lasts. We’ll see how Kim and Kanye ride the wave.