AMC ditches texting in theaters idea: ‘NO TEXTING ALLOWED’

Sorry, you 22-year-olds who can’t live without it, you still won’t be allowed to text from AMC movie theaters.

As news got out that CEO Adam Aron at AMC was considering texting-friendly theaters — because “you can’t tell a 22-year-old to turn off their cellphone. That’s not how they live their life,” Aron said — the backlash on social media was immediate.

In The Star’s online poll, 97 percent of more than 460 voters opposed the idea.


And Jimmy Kimmel was not a fan.

So Friday morning, Leawood-based AMC Theatres tweeted reassurance that in-theater texting would not happen.

“This is an idea we have relegated to the cutting room floor,” Aron’s statement said. “With your advice in hand, there will be NO TEXTING ALLOWED in any of the auditoriums at AMC Theatres. Not today, not tomorrow and not in the foreseeable future.”

Aron also went on to say the company plans to spend more than $1 billion to enhance its theaters.

While the news has pleased those who complained, not everyone was happy with social media’s power.