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What else to call a college football matchmaker?
Peterson, the Chiefs president and CEO, has been at it again, arranging a Kansas State-Iowa State series at Arrowhead Stadium for 2009 and 2010, guaranteeing at least one major-college game in Kansas City next season.
The Kansas-Missouri series fulfills its two-year run in November. Its future is unresolved.
Financially, the Arrowhead games are more lucrative than a bowl game. Big 12 schools don’t keep bowl payouts; they share that money equally.
For the Kansas City series, the Wildcats and Cyclones will each pocket at least $900,000 per year. The major upside: In the Big 12, teams get no money for games played off campus, but the visiting team at Arrowhead will get nearly $1 million.
“There isn’t an athletic director around who doesn’t worry about finances,” K-State athletic director Bob Krause said. “We’re looking at ways to enhance revenue.”
There’s also a chance to make more. Kansas and Missouri were guaranteed $1 million. But the 2007 game was such a box-office smash that the programs each pulled in about $1.3 million. This year’s game should do as well financially.
Next year’s Wildcats-Cyclones game will be played Oct. 3 with Iowa State as the home team. On Oct. 9, 2010, K-State will be the home team.
Both schools will make the game an option on their season-ticket packages. Like other college games at Arrowhead, tickets also will be available to Chiefs season-ticket holders.
And although Manhattan, Kan., and Ames, Iowa, each lose a home football game, the schools are scheduled to play six home games — three conference, three nonconference — in their stadiums in the years they surrender home field to Kansas City.
Iowa State athletic director Jamie Pollard sees possible game sponsorship for schools with common missions.
“That’s a great opportunity for somebody to brand this game, tied to around the land grant, agricultural based,” Pollard said. “We also talked about having a traveling trophy.”
But it’s more than the cash, both athletic directors said. The series will bring together two rosters of players who likely will step onto an NFL field just once in their careers.
“We’ve got 125 in the program who believe they’re going to play on Sunday afternoon. But for many of them, this will be their only opportunity to play in a place like this,” Krause said.
Both schools have a strong presence in Kansas City — there’s a proposal to build the Kansas State National Food and Animal Health Institute in Olathe — plus a history of sports in the area.
The Wildcats have played four games at Arrowhead, and three of them drew at least 76,000. The greatest moment in Wildcat football history was its 2003 Big 12 championship game triumph over top-ranked Oklahoma.
Last December, the K-State basketball team played in front of more than 17,000 at the Sprint Center.
The Cyclones opened their 2002 season at Arrowhead with a touchdown loss to Florida State in the Eddie Robinson Classic. But Iowa State fans remain convinced that quarterback Seneca Wallace stretched the ball over the pylon in the final seconds before stepping out of bounds.
“When our people talk about historic games in Iowa State history, they talk about that being one of the most exciting,” Cyclones athletic director Jamie Pollard said.
Cyclones fans made up about 40,000 of the 55,000 fans at Arrowhead that night.
They also have traveled in droves to Kansas City for conference basketball tournaments.
Pollard said that that the Kansas City area is home to Iowa State’s fifth-largest alumni base and perhaps its most active.
Arrowhead Stadium renovations will be about 80 percent complete by the 2009 game, said Bill Newman, Chiefs senior vice president of administration, and will be finished by 2010.
This season, Arrowhead will be the site of three college games.
| Date | Game |
| Oct. 4 | Pitt State-Northwest Mo. |
| Nov. 29 | Kansas-Missouri |
| Dec. 6 | Big 12 championship |
To reach Blair Kerkhoff, call 816-234-4730 or send e-mail to bkerkhoff@kcstar.com.
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