Sporting KC

March 18, 2014 12:00 AM

Sporting Kansas City is dressed for success

Now, as the Cult of Sporting Kansas City grows, soccer jerseys are nearly everywhere — at bars, concerts, bus stops and grocery stores across the metro.A key component of the team’s success off the field has been the transition away from dealing in just sports apparel and toward a fashion and lifestyle brand.

Related content

Comments

Videos

More Videos

Jimmy Conrad pickup game draws a big crowd 00:46

Jimmy Conrad pickup game draws a big crowd

Matt Besler reflects on Sporting KC's 1-1 draw with the LA Galaxy 01:04

Matt Besler reflects on Sporting KC's 1-1 draw with the LA Galaxy

The Royals finish the road trip with a win in Seattle 01:07

The Royals finish the road trip with a win in Seattle

The Royals lose their fifth straight in 6-0 loss at Seattle 01:00

The Royals lose their fifth straight in 6-0 loss at Seattle

Exploring Bennett Spring State Park 03:43

Exploring Bennett Spring State Park

Sporting KC coach Peter Vermes previews match against LA Galaxy 01:31

Sporting KC coach Peter Vermes previews match against LA Galaxy

Ten players available for the Chiefs in the second round 05:12

Ten players available for the Chiefs in the second round

Dontari Poe talks about being stronger 02:08

Dontari Poe talks about being stronger

Barry Odom on sharing a hometown with Blake Shelton 01:05

Barry Odom on sharing a hometown with Blake Shelton

Barry Odom on Mizzou's QB competition extending into the fall 01:08

Barry Odom on Mizzou's QB competition extending into the fall

Ten players the Chiefs should target in the NFL Draft 05:58

Ten players the Chiefs should target in the NFL Draft

How Mike Trout beat Chris Young in the Royals' 4-2 loss to the Angels 01:57

How Mike Trout beat Chris Young in the Royals' 4-2 loss to the Angels

Share Video

Sports Videos