Kansas State’s search for a new radio home in Kansas City is over.
All K-State football and men’s basketball games will be heard on 610 Sports starting next month.
The Wildcats anounced a four-year agreement with Entercom KC, which owns KCSP (610 AM) to make the station the official radio partner of K-State sporting events in Kansas City.
“When we began our search for a new radio home in Kansas City, a strong commitment to K-State and our programs and an improved signal strength were at the forefront of our discussions,” K-State athletic director Gene Taylor said. “With Entercom KC and 610 Sports, we were able to accomplish those goals, and we are excited to begin what we hope to be a long-term relationship together. I know our fans, both in the Kansas City metro area and throughout areas of the Midwest, will enjoy an improved listening experience.”
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K-State moves to 610 Sports after spending the previous 18 years with WHB (810 AM). Sports Radio 810 recently signed a three-year agreement to begin airing KU games.
K-State has 40 radio affiliates across the Sunflower State, and also delivers its games online.
With 610 Sports also being the official radio station of the Kansas City Royals, the K-State football games that overlap with Royals broadcasts will be aired on KMBZ (980 AM).
K-State fans will also be able to hear the Bill Snyder and Bruce Weber radio shows on 610 Sports. Approximately 10 women’s basketball games will be carried in the KC market as well on The Score (1660 AM).
“This is a win for both Kansas State and KCSP 610 Sports,” said Dave Alpert, vice president and general manager of Entercom KC. “We are delighted to enter into this new partnership for what we hope is years to come. K-State has fantastic football and basketball programs and it’s our privilege to be able to provide the radio broadcasts to the Kansas City area and beyond.”
Kellis Robinett: @kellisrobinett