Mobile app for fast food unlikely to help slow obesity growth
09/11/2013 11:54 AM
09/11/2013 5:44 PM
With obesity being a major problem in the United States, people have to ask whether it’s a good idea to make it easier and quicker for people to get to and pay for fast food.
The answer isn’t good. McDonald’s Restaurants is testing a mobile payment application for its menu items. The test is taking place in Salt Lake City and Austin, Texas, Bloomberg News reports.
McDonald’s reported that same-store sales were off from August. The mobile app could help.
Bloomberg said the chain is looking for ways to spark sales growth at a time when Americans are eating out less.
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