New national campaign against distracted driving includes scary PSA (with video)

04/08/2014 11:39 AM

04/08/2014 11:39 AM

The video below scared the you-know-what out of us.

The U.S. Department of Transportations National Highway Traffic Safety Administration has released a scary 30-second PSA to get drivers to stop using their cell phones behind the wheel.

The ad is part of the departments first national campaign against distracted driving.

Blah, blah, blah, youve heard all this advice before, right?

Then check this out.

The scene starts with a car full of happy, distracted young people. The driver starts texting, runs a stop sign.

Bam!

Nobody likes to be stopped by the police. But if I'd seen her texting while driving, it just might have saved her life, says the officer who responds to the crash scene.

The PSA is posted at the government website,

Distraction.gov

. Their statistics show that the number of distracted drivers involved in car crashes is on the rise in 2012, 3,328 Americans were killed in distracted driving crashes.

And when safety officials say distracted, they dont just mean driving while yacking on the phone.

That includes driving while messing around with the GPS, talking to passengers, eating, shaving. (Oh yeah, weve seen that last one ourselves.) Texting while driving, however, is considered the most dangerous distraction.

Highway safety officials on Twitter

@NHTSAgov

are responding to people who have apparently seen the PSA, which has been viewed more than 500,000 times on YouTube since last Thursday.

One message to a (presumably young) driver: Its a whole lot easier to answer where you are, when you get there safely.

One of our favorite pieces of advice: @Divina__B Be a good friend. Dont let her text drive. You wouldnt let her wear socks sandals, would you?