Boost Mobile, part of Overland Park-based Sprint, on Thursday launched a prepaid plan for U.S. consumers calling and texting Cuba, taking advantage of new, relaxed U.S. commercial regulations with the Communist-run island nation.
The Obama administration’s new Cuban policy regulations approved by the Treasury and Commerce departments have opened the door for U.S.-based telecommunications firms to start potentially lucrative services to Cuba.
Boost Mobile offers prepaid wireless service to consumers with no need for long-term subscription contracts.
The company announced a $50 monthly plan, allowing customers to pay about 30 cents a minute, which it described as the lowest introductory rate per minute among prepaid carriers to call Cuba. The plan, available only through Boost locations in the Miami area, includes unlimited texting.
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The service, called Cuba Monthly Connect, is the “perfect plan for Miami residents looking for the best value to call Cuba,” said Dow Draper, president of Boost Mobile.
In a show of solidarity with young Cuban-Americans eager to improve connectivity with the island, Boost is donating $10,000 to Roots of Hope, a group of young Cuban-American professionals at the forefront of President Barack Obama’s policy of engagement with Cuba.