Personal Finance

January 14, 2014 4:30 PM

H&R Block, Intuit approach advertising differently as tax season kicks off

OK, taxpayer, time to make a choice. Do it yourself, or seek professional help? This is how the advertising campaigns for tax-preparation giants H&R Block, based in Kansas City, and TurboTax maker Intuit have squared off in the industry’s annual dash toward April 15.

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