•Title: Manager of external communications.
•Organization: Assurant Employee Benefits, 2323 Grand Blvd.; 816-474-2345.
•Focus: With 10 years of marketing experience, Skinner now leads the team responsible for advertising, media relations, brand initiatives, corporate visibility in the community and Internet communications.
•Priorities: Skinner wants people to understand the human factor of insurance. She wants people to understand the need to have disability and dental insurance. To bring that to life, she stresses the tangibles — having someone’s paycheck protected in the event of a disability.
•Background: Most recently, Skinner served as marketing channel manager for Assurant’s MVP program, where she led insurance broker marketing for its north central territory.
Before joining Assurant two years ago, she managed top clients for Trozzolo Communications Group and helped lead the agency from a niche position as a newsletter company with eight employees to a full service marketing and public relations agency with more than 35 employees.
•Extras: She is a 2007 graduate of the Centurions Leadership Development Program and a former member of the board for the Public Relations Society of America, Kansas City chapter.
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