Red Zone

Chiefs-Broncos game is must-see TV

Updated: 2014-01-18T02:47:32Z

The Kansas City Star

What did the nation watch on television Sunday night?

Chances are, the Chiefs-Broncos game.

NBC announced Monday that the Broncos’ 27-17 victory over the previously undefeated Chiefs posted a 16.6 overnight rating and 27 share for “Sunday Night Football,” the best prime-time overnight rating for a November NFL game in 17 years. The rating was 18.0 when the first-place Pittsburgh Steelers beat the Miami Dolphins 24-17 on ABC on Nov. 25, 1996.

Proving once again the NFL is the America’s sports king when it comes to TV viewing, the 16.6 rating for Chiefs-Broncos surpassed nearly every major sporting event in 2013.

According to Sports Media Watch, the Chiefs-Broncos game drew more viewers than game seven of the NBA Finals between the Heat and Spurs and the BCS National Championship game between Alabama and Notre Dame. Those are the two highest-rated non-NFL sports events of 2013.

The Chiefs-Broncos game drew the sixth-highest rating in the eight years of NBC’s “Sunday Night Football” and the second-highest for a Sunday night game this season. The Colts’ victory over the Broncos on Oct. 20 drew a 17.3 rating.

Big numbers were achieved in each local market for the Sunday night game. The Broncos’ 52.0 rating and 75 audience share in Denver was the highest in 27 years for a prime-time game (topping 53.3 for Broncos-Jets on “Monday Night Football” on Oct. 20, 1986), while the Chiefs’ 51.5 rating and 72 audience share on KSHB Channel 41 in Kansas City was the best in 10 years. The Chiefs-Raiders game on “Monday Night Football” on Oct. 20, 2003, drew a 51.6 rating.

A ratings point represents the percentage of households with a TV who were watching a program, while a share represents the percentage of households watching TV who had a program on at any one time.

Ratings for selected major sports events in 2013

46.4Super Bowl XLVII (Ravens-49ers)CBS
16.6NFL regular season (Broncos-Chiefs)NBC
15.5NBA Finals (Game seven: Heat-Spurs)ABC
15.1BCS National Championship (Alabama-Notre Dame)ESPN
11.3World Series (Game six: Red Sox-Cardinals)Fox
9.9Daytona 500Fox
9.4The Masters (final round)CBS

Top 10 metered markets for Chiefs-Broncos

1. Denver52.0/75*
2. Kansas City51.5/72*
3. New Orleans25.7/35
4. Las Vegas24.7/37
5. Albuquerque, N.M.24.4/37
6. Indianapolis22.0/37
7. San Diego21.6/36
8. Sacramento, Calif.21.1/34
9. Knoxville, Tenn.20.2/31
10. Nashville, Tenn.20.0/28

*NBC “Sunday Night Football” record

| Randy Covitz,; and Blair Kerkhoff,

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