Cityscape

Florida-based BurgerFi chain to open restaurant in Leawood

Updated: 2013-10-23T03:44:11Z

By JOYCE SMITH

The Kansas City Star

A Florida-based “better burger” restaurant is coming to Leawood.

A BurgerFi franchisee is in negotiations to open at 11635 Ash St. in Park Place. If all goes as planned, the restaurant would open by late February 2014.

The chain, which was founded in early 2011 in south Florida, offers burgers made with all-natural grass-fed beef (free range, no growth hormones, no antibiotics, never frozen). The menu includes Angus burgers, brisket burgers with 28-day dry aged ground brisket, veggie burgers made with quinoa, Kobe beef hot dogs, craft beers, wine, and frozen custard and frozen concretes made with cane sugar.

It offers 30 different burger toppings including fried eggs, American cheese, white cheddar cheese, Peter Luger Steak Sauce, grilled mushrooms and BurgerFi Chili. French fries — hand-cut, never frozen — also can come with such toppings as Parmesan cheese and herbs, or salt and vinegar.

“I’ve been in finance my whole life. One of the best restaurant analysts wouldn’t recommend a stock unless he had tried everything on the menu,” said Josh Kurzban, BurgerFi area franchisee with his wife Michelle. “We did the same with BurgerFi and we were sold on the fact that natural is better and we think it is ideal for the Johnson County discerning consumer.”

The Kurzbans also hope to open a Lawrence location.

The founders of BurgerFi got the idea through their upscale south Florida restaurant called The Office. One of the top selling menu items at The Office is an all-natural burger selling for $18. They decided to showcase an all-natural burger in a fast casual concept called BurgerFi, standing for the “burgerfication“ of the nation. BurgerFi’s burgers are under $10.

BurgerFi restaurants also have many “green” components including chairs made from recycled soda bottles and tables made from recycled milk cartons.

The North Palm Beach, Fla. based BurgerFi currently has 31 locations.

To reach Joyce Smith, call 816-234-4692 or send email to jsmith@kcstar.com. Follow her on Facebook and Twitter at JoyceKC

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