The Kansas athletic department Thursday announced a distribution deal with Cox Communications that will allow six KU men’s basketball games and two football games to be broadcast across the state in the coming months.
By RUSTIN DODD
The Kansas City Star
The deal answers a question that has persisted since KU announced a new partnership with Time Warner Cable Sports in June. As part of the agreement, Time Warner will broadcast 50 live KU events exclusively on Metro Sports in the Kansas City area over the next school year.
For now, though, Metro Sports is only available on Time Warner, Comcast and WOW! in Lawrence, and KU officials promised that the football and basketball broadcasts would be available to a statewide audience.
Those games, KU announced, will be carried across the state via the channel, “Kansas 22”, which is available on Cox Communications, Sumner Communications and Cunningham Telephone.
KU also previously announced a partnership with ESPN3, the network’s digital streaming service. All 50 Jayhawk TV events on Metro Sports will also be available on ESPN3, with an additional 20 events being exclusive to the streaming service. That partnership, KU officials say, will provide additional exposure to a national audience, with ESPN3 being available in more than 85 million homes across the country.
One caveat is that ESPN3 broadcasts featuring KU will be subject to blackout in the Kansas City market and the rest of Kansas.
There now are no plans to make the six basketball games and two football games available in the Kansas City area to any cable providers other than Time Warner, Comcast and WOW!.
Finally, in the Topeka area, KU fans can see the six men's basketball games on WIBW-TV as part of a previously negotiated agreement.