Public Editor

Chicken and egg with sports coverage

Updated: 2013-08-08T00:11:27Z

I had an interesting conversation with a caller today who told me she’s an avid fan of FCKC, and appreciates that The Star has been following their great season.

She posed an good question, though: Since it’s one of the best-performing teams in town, why is coverage not being played more prominently?

“This town has pathetic crowds for women’s sports,” she told me. “If (The Star) put them on the front page, it would help get people excited,” she offered.

It’s something worth pondering, and an issue that fans of other niche sports and entertainment forms have asked me many times.

There’s an obvious and I think undeniable symbiotic relationship between the media and the worlds of sports and entertainment. No, they’re not essential topics of coverage such as government, crime and the other day-to-day subjects that affect people’s lives directly.

But they are also something that almost everyone pays attention to in one form or another. I’m not sure that positive media coverage could make readers enjoy something they aren’t predisposed to like. But it’s certainly possible the increased visibility could encourage audiences to try something new. It’s a fair request.

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