houseguest | Emily and Matt Baldwin, founders of Baldwin Denim and Standard Style

Houseguest | Meet Emily and Matt Baldwin, founders of Baldwin Denim and Standard Style

Updated: 2012-11-19T20:14:56Z

Q. What’s your personal style at home?

A. Simple, clean and modern. Everything has a purpose, and everything placed in the environment is something that we deeply love.

Q. Tell us about your home.

A. It’s a mid-century modern home in old Leawood. It’s a traditional Eichler floor plan built by Don Drummond in the early 1960s. We love that it is a smaller home with a high level of functionality. The entire south wall of the house is all windows, bringing the outside environment in. The water element with a circle pool and the natural wooded landscape of old Leawood provide a serene environment.

Q. You recently renovated your home. What did you do?

A. We took the original structure, considered our family of five and maximized the entire property. We chopped our master bedroom in half and added a business office. We renovated the kitchen. We added gray hardwoods throughout the entire house. We painted the inside all white. Matt designed his first collaboration home piece — a 9-by-9-foot partition wall/cabinet with local architect Matthew Hufft. We finished our unused pool house to serve as a fourth bedroom with a half bath. Matt also designed with Hufft a signature Murphy bed surrounded by pool lockers. We increased our fence expansion and tore out landscaping so the kids would have room to play.

Q. What have you done inside your house to inspire creative play?

A. Our family dining room table is a modern walnut picnic table. It serves dual purposes, as a place of gathering and creativity. We all spend hours each week drawing and creating together around the table. All three kids love to draw.

Q. What’s your favorite room in your house and why?

A. The whole house has such a cohesive feel. It’s not separated by rooms, but is wide open and each part serves a cohesive part to the overall home. We do love the white kitchen lined with white subway tiles as a warm place to gather friends and entertain.

Q. Do you collect anything?

A. We collect memories through entertaining, opening up our home to friends and family. With the pool, it’s a place during the warm season for people to hang out. We have a policy of the more the merrier.

Q. How do you entertain guests?

A. Often. It is a very warm welcoming family environment at our house. We loved shared experiences. Great music, healthy food, great friends, new experiences and always lots of laughter and fun.

Q. What’s your next project?

A. We are currently looking to maximize our small slender backyard with a sport court.

Stacy Downs, sdowns@kcstar.com

What are the Baldwins pinning?

• Muji products, including flatware, are simple and modest.

• The painting is by Brady Legler, a student at Parsons the New School of Design in New York and a native of Kansas City.

• The jute Apolis + Baldwin KC Market Bag is one of the Baldwins’ picks in Ink magazine’s holiday gift guide, on newsstands now and at inkkc.com.• 

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